Inspired by Potocco

Italian creativity, handicraft traditions and an international vocation are the hallmarks of Potocco, a family business founded in 1919 by Domenico Potocco in Manzano (Udine). From a small artisanal workshop producing chairs, Potocco has developed over the years into a large industrial reality, specializing in the production of residential and utility furniture, suitable for both indoor and outdoor use. A history of excellence spanning the entire 20th century on a growth trajectory that, since our participation at the first Salone del Mobile as a founding partner, has led Potocco to collaborate with major international design companies and achieve an important role for itself in the Made in Italy success story. Today, the company is managed by Antonino Potocco and supported by his daughters Alice and Marianna, the fifth generation of the family. The company has a global presence thanks to a solid and extensive distribution network and the recent opening of Potocco USA and Potocco branches in the Asia-Pacific region. Our corporate heritage of handicraft tradition has allowed Potocco over the years to combine the advantages of modern production in series with attention to detail typical of handicraft processes. After a hundred years of history, the company still manages all production stages internally, even the most delicate ones, from hand-weaving to processing wood and various other materials. The perfect combination where tradition and innovation meet to guarantee the highest quality standards and to fulfill every customer request through the greatest possible individualisation. Essentially meticulous research that starts with prototypes, a fundamental step in product realization that allows us to test, modify and improve them to get the best result every time. Each product is analyzed down to the smallest detail, monitored at every stage and finally made like a tailor-made suit. Research, selection of the best materials, but most of all passion for this work, make each Potocco creation unique in a perfect blend of tailoring, experimentation and quality. Potocco's proposals target both contract and home furnishings.

The company's deep and inextricable relationship with the world of design equipment is further expressed in this sector, whose success is contributed by our company's ability to deliver specific and highly personalized solutions in various areas of project planning. Strengthened with know-how and experience gained in nearly a century of operation, characterized by a constant respect for technological research and design, Potocco's contract projects cover the entire range of activities, from catering to commercial premises, from retail to marine.

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